Jurick, Walsh To Form Compliance Unit For Direct Group

Jeffrey S. Jurick and Kendall C. Walsh have joined marketing services provider Direct Group, and will focus on forming a new Compliance & Critical Communications business unit. The unit will focus on helping clients, as well as and their insurance companies and legal advisors, plan and execute compliance communications in response to data-breach incidents involving identity- or privacy-related information.

The new unit will also assist clients with the dissemination of other time-sensitive compliance, notification, or regulation-mandated notices, often supporting government communication initiatives and requirements on both the state and federal levels. Industries that commonly use these services include pharmaceuticals, healthcare, retail, automotive, insurance and financial services.

“We are very pleased to have Jeff and Kendall on board to help launch this important service for our clients,” said Don McKenzie, Direct Group President and CEO, in a statement. “Their expertise in preparing clients for data-breach incidents and arming clients and their legal and insurance advisors with the right plans for compliance communications is second to none in the industry.”

Jurick and Walsh each bring more than 20 years of experience: Jurick in direct marketing and Walsh in information technology.

The two most recently served at The Jurick Group, where they worked on data breach and privacy issues with insurance attorneys, insurance carriers, underwriters and security firms to create turnkey programs for clients. They have worked with companies in the financial services, healthcare and education sectors, and they also have experience working with both private and public corporations and institutions.

Previously, Jurick was CEO of Fala Direct Marketing, Inc., a direct mail marketing firm founded by his grandmother in 1916.

Walsh’s career includes senior executive and consulting positions in information technology for TEK Systems (working with Paychex), PDR Inc. (working with Fidelity Investments), American Express and Fala Direct Marketing, Inc. Walsh is a Certified Information Privacy Professional (CIPP) and holds a Black Belt in Six Sigma.

Direct Group’s Compliance & Critical Communications business unit will be housed at the company’s Swedesboro, N.J., location.

This article originally appeared in, DIRECT.